Honors Theses

Date of Award

Spring 5-9-2020

Document Type

Undergraduate Thesis


Integrated Marketing Communication

First Advisor

Mark Dolan

Relational Format



Indigenous groups around the world faced similar challenges. Many of these issues stem from stereotypes, one-sided stories, and overall lack of representation in the media. Without a voice or ally, they are often treated as second class citizens. For my research, I analyzed how the media affected public perception of indigenous people. I specifically focus on four groups: The Aboriginals of Canada, the Māori, Native Americans, and the uncontacted tribes of the Amazon.



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