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A GIF of two photographs of the top of the department store building with a sign that says "Neilson&#x27;s 1839." One looks older; it is sepia toned and has some discoloration. The other is a modern photograph with the white and navy building standing out against a clear blue sky.

This collection contains the study of Neilson’s Department Store archives located in the University of Mississippi J.D. Williams Archives and Special Collections done by Professor Lindgren-Gibson’s 2019 His 490 Winter Intersession Intro to Public History class.


About Neilson's: A Brief History

Founded in 1839, Neilson’s Department Store claims itself to be the South’s oldest store. William Smith Neilson migrated to Oxford, Mississippi in 1838 and opened the first Neilson’s store, a log cabin on the north side of the Oxford square. In the beginning, Neilson’s functioned as a general store, selling everything from groceries to coffins, servicing the new citizens of Oxford. During the Civil War in 1864, the Union army burned down many of Oxford’s businesses and landmarks, including Neilson’s. However, in 1866, due to W. S. Neilson’s financial foresight to transfer all of his cash into gold and bury it, the store was able to rebuild and become one of the only businesses to reopen and thrive immediately after the burning. The first time the store was divided into departments was in 1897, when W.S. Neilson’s son, Joseph Edwin Neilson constructed a new store building on the east side of the square. This was also the first time the store concentrated its inventory on clothing. The store continued to serve the Oxford community during the great depression, allowing for the use of IOU’s for bank deposits, portions of paychecks from university and county schools, and charges. The store is no longer owned by the Neilson family, but by the Lewis family. In 1930 Will Lewis was made a partner after working for the store since 1912. After the remaining Neilson’s died, the Lewis family carried on the business and were responsible for the modernization of the store. In 1980, the store building was placed on the National Register of Historic Places. Today, Neilson’s store remains both a specialty clothing and gift store and an Oxford landmark. 

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Civil War and Reconstruction

The Civil War is the most studied and written about in U.S. history due to it’s controversy then and that still carry over to today. After the war President Lincon and the goverment put in place a period so the union could heal after the grusome war this was know as The Reconstruction Era. The Reconstruction Era ended the remnants of Confederate secession and ended slavery, making the newly free slaves citizens with civil rights apparently guaranteed by three new Constitutional amendments.

By Thure de Thulstrup – Original scan: Library of Congress – N.B. The description the LoC gives manages to combine George Pickett (Confederate, leader of the charge) and Winfield Hancock (Union, defended against the charge) into one person, George Hancock. This is, of course, nonsense, and an error has been reported. Public Domain, https://commons.wikimedia.org/w/index.php?curid=23538787


The Great Depression

The Great Depression was the longest, deepest, and most widespread recession in the 20th century. It affected many nations but started in the U.S. on October 29, 1929, also know as Black Tuesday. This depression affected everyone including Mississippi that was still getting over a massive flood.

Dorothea Lange’s Migrant Mother depicts destitute pea pickers in California, centering on Florence Owens Thompson, age 32, a mother of seven children, in Nipomo, California, March 1936. Photo: Public domain in the United States.


World Wars

World War I

World War I, also know as The Great War, started of with an assasination of the Austro-Hungarian heir Archduke Franz Ferdinand in Sarajevo, by Gavrilo Princip, a Bosnian Serb Yugoslav nationalist. This lead to an ultimatum to Serbia by Austria-Hungary on July 23. When the Serbs failed to respond with the dignaty that the Austrians, and the two moved to a war footing, known as “war to end all wars.”

British troops in silhouette march towards trenches near Ypres (Belgium) on the Western Front during the First World War. Photocopy right to –  HULTON-DEUTSH COLLECTION/CORBIS https://news.cnrs.fr/articles/wwi-origins-of-a-conflict

World War II

World War II was the deadliest conflict in human history, marked by 50 to 85 million fatalities, most of whom were civilians in the Soviet Union and China. It included massacres, the genocide of the Holocaust, strategic bombing, premeditated death from starvation and disease, and the only use of nuclear weapons in war.

This image or file is in the public domain because it contains materials that originally came from the United States Marine Corps. As a workof the U.S. federal government, the image is in the public domain.


Integration

Following Brown vs Board of Education in 1954, segregation of facilities, including schools, was ruled unconstitutional. For many years after, white Mississippians resisted integration.

Bledsoe, John T, photographer. Little Rock,. Rally at state capitol. Arkansas Little Rock, 1959. Photograph. https://www.loc.gov/item/2009632339/.


Oxford

Way down south in Mississippi,There’s a spot that ever calls Where among the hills enfolded. Stand Old Alma Mater’s Halls. Where the trees lift high their branches, To the whisp’ring southern breeze. There Ole Miss is calling, calling, to our hearts’ fond memories. With united hearts we praise thee, All our loyalty is thine, And we hail thee, Alma Mater, may thy light forever shine; May it brighter grow and brighter, And with deep affection true, Our thoughts shall ever cluster ’round thee, Dear Old Red and Blue. My thy fame throughout the nation, Through thy sons and daughters grow, May thy name forever waken, In our hearts a tender glow, May thy counsel and thy spirit, Ever keep us one in this, That our own shall be thine honor, Now and ever dear Ole Miss.

Photo from The Local Voice website

Reconstruction Overview

Reconstruction Overview

Civil War and Reconstruction: Economic Overview

Civil War and Reconstruction: Economic Overview

Civil War and Reconstruction: Railroads and Economy

Civil War and Reconstruction: Railroads and Economy

Civil War and Reconstruction: Post-Civil War Debt and Small Business

The Great Depression: The Start of the Great Depression

The Great Depression: The Start of the Great Depression

Flood and Depression

Flood and Depression

Governor White

Governor White

Football

Football

James Meredith

James Meredith

Economic Struggle During The Great Depression

Economic Struggle During The Great Depression

Reconstruction and Great Depression

Reconstruction and Great Depression

Oxford’s War Stress

Oxford’s War Stress