Date of Award
This study analyzes the relationship between extrinsic motivation and creativity in teams. The moderation effect of functionality, openness to experience, agreeableness, conscientiousness, and diversity within a team is also considered. A survey was constructed and distributed to students within Sections 1 and 6 of the course Principles of Management at The University of Mississippi. Survey data were collected from 77 respondents and used for hierarchical regression and moderation analysis. The results of this study do not support extrinsic motivation as a significant predictor of creativity. Functionality, agreeableness, and conscientiousness each demonstrate a separate, significant interaction effect with extrinsic motivation. However, neither openness to experience nor diversity demonstrates a significant moderation effect on the relationship between extrinsic motivation and creativity.
Viswanathan, Gitanjali K., "Does Extrinsic Motivation Affect Creativity Within Diverse Teams?" (2020). Honors Theses. 1443.
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