Honors Theses

Date of Award

2010

Document Type

Undergraduate Thesis

Department

Liberal Studies

First Advisor

Christian Sellar

Relational Format

Dissertation/Thesis

Abstract

The objective of the paper is to investigate the concepts of industrial and business clusters as they relate to globalization, entrepreneurship and value chain governance. It specifically addresses the dilemma that clusters and niche-product cluster firms face in selecting the appropriate global value chain to enter into. The methodology of the paper consists of the assessment of existing literature in the fields of clusters, globalization, entrepreneurship and global value chains, followed by the presentation of empirical research conducted in the summer of 2009, a case study on the wine cluster in Abruzzo, Italy, and the construction of a strategic business plan for a wine importing company - Hood Imports, LLC. The study examines the need for clusters to adapt and enhance competitive advantage through global strategy and insertion into innovative-inducing network-relationship global value chains. Existing literature shows that large buyers can be dangerous for the social and business environments within clusters. Noticing this, the paper argues that small export firms have the potential to play a role that is more respectful of the already established social and business dynamics within a cluster, while effectively enhancing innovation and cluster excellence.

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