Honors Theses

Date of Award

2014

Document Type

Undergraduate Thesis

Department

Political Science

First Advisor

Marvin King

Relational Format

Dissertation/Thesis

Abstract

This thesis investigates the current model of American college athletics and how football and basketball, specifically, have become extremely commercialized. This piece begins with an analysis of the current state of amateur college athletics and the changes that have taken place recently. O'Bannon v. NCAA signifies the one of the most recent challenges to NCAA power, attempting to change the unjust system that requires student-athletes to remain amateur while universities profit off the athletic contests. An evaluation of previous legal challenges to the NCAA help frame an assessment of the case itself thus far. To conclude, cases like O'Bannon and the potential for college athletes to unionize will be evaluated. Their potential impact on American college athletics will be discussed.

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