The Grove: Stories of Cultivating Connections

Author

Mitchell A. Dowden, University of Mississippi. Sally McDonnell Barksdale Honors College

Date of Award

2017

Document Type

Undergraduate Thesis

Department

Integrated Marketing Communication

First Advisor

Scott Fiene

Relational Format

Dissertation/Thesis

Abstract

This thesis studies the University of Mississippi's tailgating area known as the Grove. While it explores the logistics and preparation for home game activities, this thesis looks beyond the image and into aspects not so obvious to the weekend visitor: its history, its environmental impact, the economics, and even its reflection of the progress and challenges surrounding race. This is not intended to be a supreme authority or academic analysis of the Grove, but instead a journalistic piece reflecting the stories and personal anecdotes I encountered. To gather information, I conducted live interviews with people familiar to the Grove in unique ways and supplemented their stories with information from websites, magazines and newspapers. This project uncovers how the Grove became vital to campus life, why it is still important and how it's influential as a socializer at the university.

Recommended Citation

Dowden, Mitchell A., "The Grove: Stories of Cultivating Connections" (2017). Honors Theses. 712.
https://egrove.olemiss.edu/hon_thesis/712

Accessibility Status

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