Document Type
Article
Publication Date
2-1-2000
Abstract
UNIVERSITY, Miss. -- Dr. Kirk Wakefield, restaurant expert and associate professor of marketing at The University of Mississippi, wrote the book on how restaurateurs and bar owners can remain competitive into the next century.
Relational Format
Newsletter
Recommended Citation
Sullivan, Heather, "Professor Shares Restaurant Marketing Savvy in New Book" (2000). University of Mississippi News. 8859.
https://egrove.olemiss.edu/umnews/8859
Accessibility Status
Searchable text
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