Date of Award
2019
Document Type
Dissertation
Degree Name
Ph.D. in Business Administration
Department
Management
First Advisor
Clay Dibrell
Second Advisor
Hyun-Soo Woo
Third Advisor
Richard Gentry
Relational Format
dissertation/thesis
Abstract
This dissertation examines the strategic decision of franchising firms to convert company-owned outlets to franchise contracts in response to persistent agency problems. Moreover, this study investigates how franchisor-level, market-level, and outlet-level characteristics interact with this relationship. Using a longitudinal sample of company-owned fast-food restaurants, I find that increased agency problems at focal restaurants increases the likelihood of being converted to a franchise and that this relationship is moderated by both franchisor- and outlet-level characteristics but not market-level characteristics. Limitations and future research opportunities are discussed.
Recommended Citation
Markin, Erik Tristan, "Ownership Conversion as a Solution for Ex Post Agency Problems: The Case of Franchising" (2019). Electronic Theses and Dissertations. 1648.
https://egrove.olemiss.edu/etd/1648