Date of Award
Ph.D. in Business Administration
This dissertation examines the strategic decision of franchising firms to convert company-owned outlets to franchise contracts in response to persistent agency problems. Moreover, this study investigates how franchisor-level, market-level, and outlet-level characteristics interact with this relationship. Using a longitudinal sample of company-owned fast-food restaurants, I find that increased agency problems at focal restaurants increases the likelihood of being converted to a franchise and that this relationship is moderated by both franchisor- and outlet-level characteristics but not market-level characteristics. Limitations and future research opportunities are discussed.
Markin, Erik Tristan, "Ownership Conversion as a Solution for Ex Post Agency Problems: The Case of Franchising" (2019). Electronic Theses and Dissertations. 1648.
Available for download on Wednesday, September 22, 2021