Date of Award
1-1-1985
Document Type
Thesis
Degree Name
M.S.--Health Care Administration
Relational Format
Dissertation/Thesis
Recommended Citation
Lipscomb, Caroline Carlton, "A comparative study of expert and celebrity endorsement of OTC pharmaceutical products" (1985). Electronic Theses and Dissertations. 7215.
https://egrove.olemiss.edu/etd/7215
Accessibility Status
Searchable text
COinS
Comments
MW Temp