Final Practicum Thesis And Portfolio From Accy 421: Professional Development Reviewing The Economic Effects of MAHA Initiatives on Conagra Brands Financial Statements and Studies on Business Professionals

Author

• Everett B. Heuer, University of MississippiFollow

Date of Award

Spring 5-7-2026

Document Type

Undergraduate Thesis

Department

Accountancy

First Advisor

Victoria Dickinson

Second Advisor

W. Mark Wilder

Relational Format

Dissertation/Thesis

Abstract

The purpose of this paper is to investigate the potential legislative changes brought about by Robert F Kennedy Jr. and the “Make America Healthy Again” campaign to uncover possible financial effects to Conagra Brands’ next fiscal year. This was achieved through research on RFK’s opinions on American food culture from sources such as interviews and Senate confirmation hearings. Findings included disapproval of seed oils and artificial food dyes that could affect Conagra Brands’ subsidiaries. After reviewing Conagra Brands’ 10k for the previous fiscal year as well as mission statements and core values, the team developed multiple plans for Conagra Brands to utilize to minimize financial ramifications for these changes. Suggestions for adopting a European style Nutri-score system and implementing an attestation system through data analysis of consumer trends regarding the healthier and more transparent products Conagra would begin selling. The team considered all possible changes and provided a plan for Conagra Brands to follow to help the company settle into the political changes that would come from a new presidency. A separate group also discussed the tax effect of the Trump Administration’s OBBBA on Oracle. This developed the team’s tax consulting and advising abilities.

This paper also follows business professionals that are both historically and personally important. Throughout the coursework at the University of Mississippi, I individually studied important economist Thomas Sowell and local business owner Scott Caradine. Within this thesis, I researched and wrote about the controversial yet successful past of Thomas Sowell. I also personally interviewed with owner of Proud Larry’s and local music promoter Scott Caradine learning about his past, present and future with the restaurant and music venue. These individual cases helped to broaden my understanding of professionals in the financial world, but it also developed my social skills through having to lead and coordinate an interview.

Recommended Citation

Heuer, Everett B., "Final Practicum Thesis And Portfolio From Accy 421: Professional Development Reviewing The Economic Effects of MAHA Initiatives on Conagra Brands Financial Statements and Studies on Business Professionals" (2026). Honors Theses. 3572.
https://egrove.olemiss.edu/hon_thesis/3572