Case Study Summary: Johnson & Johnson and Macy's Inc.

Author

Cameron RichardsonFollow

Date of Award

Spring 4-21-2023

Document Type

Undergraduate Thesis

Department

Accountancy

First Advisor

Victoria Dickinson

Second Advisor

W. Mark Wilder

Relational Format

Dissertation/Thesis

Abstract

This thesis, over a one-year period, covers conclusions derived from research on two different companies: Johnson & Johnson and Macy’s Inc. Through a two-semester course taken within the scope of the honors college alongside Dr. Victoria Dickinson, I, alongside my respective group members for each company, were able to compile a thorough analysis of risks and business strategies the two corporations could identify and implement to manage present and future complications. This analysis followed standard conventions of the accounting profession, as our research was focused on identifying risks and strategies affiliated with audit, tax, and advisory services, modeling how professional life in accounting would be when attempting to grasp a full understanding of a certain company.

In addition, the research extended to contemporary issues as well, as my group members and I observed how current economic and political trends would impact each company. The rise of Environmental, Social, and Corporate Governance (ESG), inflation fears, COVID-19 impacts, and political turmoil domestically and internationally were all factors considered when researching the respective corporations. From this, we then put forth solutions for each company to improve their relative position. Whether it be to accelerate taxable income to avoid higher tax rates in the future or taking advantage of certain tax credits available to the company, our group compiled these findings over the scope of our research and presented them to accounting professionals for criticism and cross-analysis. Below you will find, in detail, the totality of our formal written research completed for my thesis. This first half of it includes the work for Johnson and Johnson, and the second half includes Macy’s Inc.

Recommended Citation

Richardson, Cameron, "Case Study Summary: Johnson & Johnson and Macy's Inc." (2023). Honors Theses. 2828.
https://egrove.olemiss.edu/hon_thesis/2828

Accessibility Status

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